rik.marketing is a Dutch marketing agency. My challenge was to translate the new brand identity into an online experience.
How might we create an engaging experience for users that don't really care about specific dates and/or destination?
How might we save time on a electric car route when a destination is known?
PRODUCT DESIGN - MOBILE
Implementing a re-branding, creating a design system (mobile) and improving features based on research and best mobile practices.
PRODUCT DESIGN - DISPLAY
Thinking features, implementing principles, alignement and joy in Toon.
GAMIFICATION - WEB
Engaging users through gamification: Philips Sonicare in The Sims Freeplay for The Artificial.
Icon series inspired by countryside straws. Available for purchase!
Explorations on mystical symbology, inspired by aboriginal cultures for to[icon].
Icon series inspired by pure abstraction for to[icon]. Featured at Infinite Icon from Sandu Publishing and available for download under CC-BY License at toicon.com.
© Susana Passinhas email@example.com